Executive Summary Hollywood screenwriters typically get three to five minutes to pitch their movie ideas, but it takes only around 45 seconds for producers to know if they want to invest. Specifically, producers are listening for a logline: one or two sentences that explain what the movie is about. If there is no logline, more often than not, there is no sale. This is a valuable lesson for innovators in
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How to 80/20 Your Life
In 1906 there was an Italian economist named Vilfredo Pareto. One day Pareto noticed that every year, 20% of the pea pods in his garden produced approximately 80% of the peas. This got him thinking about economic output on a larger scale. Sure enough, he began to find that in various industries, societies and even companies, 80% of the production often came from the 20% most productive faction. This became
Kekeibo: How the Japanese art of budgeting can help you save money
Saving money is hard — a huge chunk of monthly income goes on rent, bills, travel costs, and groceries. Sometimes the extras eat away precious pennies without you even noticing. Enter the kakeibo, a Japanese “budgeting journal” that promises to help you keep an eye on your incomings and outgoings. The Japanese believe that tidiness in your finances is as important as tidiness in your home (we only need look at